The Montego Bay Sports Complex, branded ‘The Hive’, is set to become western Jamaica’s premier destination for sports, fitness, and wellness, with developers touting an ambitious project as a game changer for athletics and tourism in the region.

Speaking at the unveiling of development plans yesterday, Yoni Epstein, head of the Montego Bay Multi Sports Development Limited (MBMSDL), said the state-of-the-art facility will offer opportunities unlike anything available in western Jamaica.

“I think the transformation is immeasurable at the moment because there's nothing like this in western Jamaica. Frankly, there's nothing like this in Jamaica, and as you heard, Jason Russell, the president of the Chamber of Commerce, when he researched what makes Jamaica big, it’s Bob Marley and athletes, and we are falling into the entertainment and the athletic style of things,” said Epstein, who shared an ambitious vision to transform the Montego Bay Sports Complex.