Banks DIH hands over grand prize SUV in "Crown the Road" promotion

(Kaieteur News) – Banks DIH Limited has officially closed out its “Crown the Road” promotion, handing over the campaign’s grand prize, a brand-new SWM SUV valued at $5.5 million, to Vijay Latchminarine of East Canefield, Canje, Berbice.

The 10-week promotion ran from April 10 to June 19, rewarding Banks Beer patrons at 15 participating bars across Guyana with instant cash prizes of $350,000 each, drawn regularly throughout the campaign. In total, the promotion handed out $5.25 million in consolation prizes, with the grand prize draw for the SWM SUV serving as the campaign’s standout moment.

Latchminarine’s win caps off a campaign designed to celebrate and reward the loyalty of Banks Beer drinkers nationwide.