Hotels move to boost local fishers’ access to tourism market through Blue Alliance

KINGSTON, Jamaica — Fishers across the island could soon gain greater access to the local hotel market through a proposed partnership involving Sandals Resorts International, Jamaica Inn, Grand Palladium and Iberostar.

Dubbed the Blue Alliance, the partnership is in its early stages and aims to address challenges facing fishers while strengthening links between the tourism industry and the local fishing sector.

“We want to make sure that guests can actually have local foods, local fish when they come here”, said Mitzie Smart, social responsibility manager in the Palladium Cares Department at Grand Palladium Resorts & Spa.