The exercise and recreation initiative for older people, launched last week by Jamaica’s health ministry, is a good idea, of which the people for whom it is  meant need further and better particulars.

They should be assured  that it will be sustained, rather than a passing public relations fad. For instance, the people who attended the first event at Montego Bay’s Harmony Park on Friday should be clear on when, how, and how often they will take place, and if the structured exercise routines were one-offs, only  for the launch.

In other words, having been enticed  by a strong promotion  campaign  to come out for the initial event, are the seniors expected to sustain the effort by individual or group motivation?