With close to 54 million YouTube subscribers, Internet sensation IShowSpeed has turned his visit to Jamaica into a global spectacle, giving the island major visibility among younger travellers.

The American content creator, whose Caribbean tour has generated enormous online engagement, was welcomed by the Jamaica Tourist Board before streaming live from sections of Kingston, including Payne Land, where hundreds gathered as millions watched online.

Speed also went to Port Royal for scuba diving, the National Stadium where he met with students from Excelsior and Jamaica College,  the Bob Marley Museum, and to Devon House where he cooked ackee and saltfish with Shenseea.