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AFTER a 12 year lull, the CIBC Caribbean has relaunched its Unsung Heroes exercise to seek out and to recognise those individuals doing a daily labour of love, out of the spotlight, to life for those in their community.

The launch of the 2025 exercise was held in Barbados on May 30 by CIBC Caribbean chief country manager Donna Wellington and the bank's corporate communications manager Debra King, as streamed to reporters across the Caribbean via Microsoft Teams.

Wellington observed that the Caribbean has a strong culture of caring. She said CIBC Caribbean had previous run the the Unsung Heroes programme from 2003-2013, so as to find the region's hidden heroes and shine a spotlight on their work.