The Rights of the Child Commission (RCC), in partnership with UNICEF and the Office of the Director of Public Prosecutions (DPP), has launched a National Child Protection Awareness and Prevention campaign titled “SEE. SAY. SAFE”, aimed at strengthening public awareness on child safety and encouraging early reporting of abuse in Guyana. The campaign aims to equip both children and adults with the knowledge needed to recognise and respond to unsafe situations, as well as support the prevention of child sexual abuse. The nationwide effort will utilise radio, television, social media, schools and community outreaches to reach children and families across the country.

“Many children who experience harm do not speak about it, often due to fear or uncertainty. This campaign is about ensuring that children feel safe to speak and that adults are prepared to listen, respond appropriately, and take action,” said Ms Aleema Nasir, Chairperson of the RCC. Over the coming months, the campaign will focus on helping adults recognise the signs that a child is being abused and adopt protective and safeguarding practices in order to better ensure children’s safety, teaching children about safe and unsafe behaviours, addressing stigma that prevents disclosure and promoting clear and accessible reporting pathways. The initiative also emphasises that abuse can occur in familiar environments and that all children, including boys, deserve protection, support and belief. UNICEF Child Protection Specialist in Guyana Dr Loria-Mae Heywood noted that “when families and communities are informed and respond appropriately, children are safer,” while adding that the campaign strengthens the link between awareness and action.

Noting that early intervention plays a critical role in protecting children and supporting justice processes, Assistant Director of Public Prosecutions (ADPP). Teshana Lake stressed the importance of prompt reporting of such serious matters to the Guyana Police Force (GPF). “Timely reporting in sexual offences helps to preserve evidence, and it allows survivors to receive timely support,” she said.