KINGSTON, Jamaica — Jamaican promoter Fabian Cole, popularly known as “Boomas,” is taking his Soul Food Caribbean Festival brand international as demand grows for soul and reggae-centered entertainment across the Caribbean diaspora.

What began as the weekly Soul Food Tuesdays event in Jamaica has now evolved into the Soul Food Caribbean Festival, with successful stagings already held in England and Canada.

Cole said the movement is built around classic soul music, Caribbean culture and authentic food experiences.